About Us

Full Research Mix Methodology

iCD Research's full-service market research consultancy services always match the methodology to both the target audience and the client. Our sector-specific knowledge means we'll conduct online focus groups with IT professionals but send personalised letters to European opinion leaders.

While the majority of our work is conducted online, we actively combine this with alternative methodologies and have the strategic relationships in place to ensure we can interview anyone, anywhere.

Whether qualitative, quantitative or mixed research, we provide transparency and full client involvement through the full service offering:

Through our focus on panel integrity and quality management we can guarantee the authentic responses which have maintained our long track record of quality delivery.